{"id":1484,"date":"2021-12-12T15:53:27","date_gmt":"2021-12-12T14:53:27","guid":{"rendered":"https:\/\/hololens-partner.de\/?p=1484"},"modified":"2022-09-14T10:20:40","modified_gmt":"2022-09-14T08:20:40","slug":"what-is-augmented-reality","status":"publish","type":"post","link":"https:\/\/hololens-partner.de\/en\/microsoft-hololens\/what-is-augmented-reality\/","title":{"rendered":"What is Augmented Reality?"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1352px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-transform:none;\"><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-black ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Inhaltsverzeichnis<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/hololens-partner.de\/en\/microsoft-hololens\/what-is-augmented-reality\/#Augmented_reality_and_the_HoloLens_2_%E2%80%93_more_than_just_a_gimmick\" >Augmented reality and the HoloLens 2 &#8211; more than just a gimmick<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/hololens-partner.de\/en\/microsoft-hololens\/what-is-augmented-reality\/#Augmented_reality_AR_is_the_connection_of_digital_and_real_life_worlds\" >Augmented reality (AR) is the connection of digital and real life worlds<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/hololens-partner.de\/en\/microsoft-hololens\/what-is-augmented-reality\/#What_is_Augmented_Reality_all_about\" >What is Augmented Reality all about?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/hololens-partner.de\/en\/microsoft-hololens\/what-is-augmented-reality\/#The_use_in_daily_life\" >The use in daily life<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/hololens-partner.de\/en\/microsoft-hololens\/what-is-augmented-reality\/#More_than_just_entertainment\" >More than just entertainment<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/hololens-partner.de\/en\/microsoft-hololens\/what-is-augmented-reality\/#Conclusion_Augmented_reality_will_become_much_more_present_in_the_future\" >Conclusion Augmented reality will become much more present in the future<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Augmented_reality_and_the_HoloLens_2_%E2%80%93_more_than_just_a_gimmick\"><\/span>Augmented reality and the HoloLens 2 &#8211; more than just a gimmick<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Most people are familiar with virtual reality, or VR for short. Augmented reality technology, on the other hand, is still rather unknown to the masses &#8211; although it will have a far greater impact on our lives in the future than we realize.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Augmented_reality_AR_is_the_connection_of_digital_and_real_life_worlds\"><\/span>Augmented reality (AR) is the connection of digital and real life worlds<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The combination of reality and virtuality distinguishes augmented reality from its sister VR (virtual reality). In the latter, users are completely immersed in virtual worlds that are decoupled from reality but can appear very real. For example, VR glasses can be used to ride a roller coaster while sitting on the sofa or jump off the edge of the Grand Canyon. Augmented reality wants something different &#8211; namely, to connect the digital world with reality. AR and VR are both manifestations of the so-called reality\/virtuality continuum. This continuum is used to describe the sub-areas between full reality and fully computer-derived virtuality. While pure reality and pure virtuality are clearly demarcated, the boundaries of so-called mixed reality can be fluid. If the real content predominates in the mix, we speak of augmented reality; as the proportion of virtual content increases, we move in the direction of augmented virtuality.<\/p>\n<\/div><a class=\"awb-lightbox awb-lightbox-1\" data-title=\"Augmented Reality bedeutet Erweiterte Realit\u00e4t Video\" title=\"Augmented Reality bedeutet Erweiterte Realit\u00e4t Video\" href=\"https:\/\/www.youtube.com\/watch?v=FWzJ6C3cbBg\" data-rel=\"iLightbox\"><img decoding=\"async\" src=\"https:\/\/hololens-partner.de\/wp-content\/uploads\/2021\/07\/was-ist-Augmented-Reality.jpg\" alt=\"Augmented Reality bedeutet Erweiterte Realit\u00e4t Video\"><\/a><div class=\"fusion-text fusion-text-2\" style=\"--awb-text-transform:none;\"><h2><span class=\"ez-toc-section\" id=\"What_is_Augmented_Reality_all_about\"><\/span>What is Augmented Reality all about?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Probably the best-known example of augmented reality is the game Pok\u00e9mon Go. It was the first mass-market breakthrough for augmented reality apps. Similar to a scavenger hunt, players were on the move in the real world to find the hidden monsters at certain locations. However, in order to actually speak of augmented reality, a few prerequisites have to be met:<\/p>\n<ul>\n<li>Blending of real environment and virtual information<\/li>\n<li>Generation of 3D objects in real time<\/li>\n<li>All virtual elements must have a three-dimensional relationship to reality<\/li>\n<li>Interactive use of the information or objects<\/li>\n<li>All senses can be addressed virtually, but usually it is about optical and\/or acoustic stimuli<\/li>\n<\/ul>\n<p>According to these specifications, the mere combination of a photo or video with a 3D animation, for example, would not be AR, but a simple CGI effect, as is also known from the cinema. Real-time interaction is crucial, as it allows game characters to be controlled, virtual furniture to be placed in one&#8217;s living room, and much more. Augmented reality software can do much more than just fill games with content. In industry, AR has long been used in the development of aircraft, vehicles and many other products. In this way, development steps in the design of car interiors, for example, can be completed without expensive prototypes, which, on top of that, can be adapted to new ideas or wishes in real time. But other sectors of the economy also benefit from AR.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_use_in_daily_life\"><\/span>The use in daily life<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Even if we often don&#8217;t even notice it, AR has long been part of our daily lives. When graphics with distance information, trajectories of the ball or other elements are added to the real TV picture as a matter of course during soccer broadcasts on TV nowadays, these are no longer mere graphics, but interactive 3D elements that adapt to the movement of the picture content and can be supplemented by additional information for the viewer. Perhaps you drive a modern car with a Head Up Display? Originally, this was a development for the military to mirror the most important information directly into the field of view of combat pilots. Today, there are many vehicle models that display not only the speed but also the complete navigation in the field of vision. Some manufacturers already offer an augmented reality head-up display that can be used to display real-time warnings while driving, for example if the vehicle detects a deer and highlights it visually.<\/p>\n<p>With HoloLens 2, augmented reality solutions can be implemented at a professional level, contact us and <a href=\"https:\/\/hololens-partner.de\/en\/\" target=\"_blank\" rel=\"noopener\">buy Hololens 2<\/a> now.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-574 alignnone\" src=\"https:\/\/hololens-partner.de\/wp-content\/uploads\/2021\/07\/Hololens2-VR.jpg\" alt=\"Hololens2-VR\" width=\"980\" height=\"655\" srcset=\"https:\/\/hololens-partner.de\/wp-content\/uploads\/2021\/07\/Hololens2-VR-200x134.jpg 200w, https:\/\/hololens-partner.de\/wp-content\/uploads\/2021\/07\/Hololens2-VR-300x201.jpg 300w, https:\/\/hololens-partner.de\/wp-content\/uploads\/2021\/07\/Hololens2-VR-400x267.jpg 400w, https:\/\/hololens-partner.de\/wp-content\/uploads\/2021\/07\/Hololens2-VR-500x334.jpg 500w, https:\/\/hololens-partner.de\/wp-content\/uploads\/2021\/07\/Hololens2-VR-600x401.jpg 600w, https:\/\/hololens-partner.de\/wp-content\/uploads\/2021\/07\/Hololens2-VR-700x468.jpg 700w, https:\/\/hololens-partner.de\/wp-content\/uploads\/2021\/07\/Hololens2-VR-768x513.jpg 768w, https:\/\/hololens-partner.de\/wp-content\/uploads\/2021\/07\/Hololens2-VR-800x535.jpg 800w, https:\/\/hololens-partner.de\/wp-content\/uploads\/2021\/07\/Hololens2-VR.jpg 980w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"More_than_just_entertainment\"><\/span>More than just entertainment<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Haven&#8217;t you ever wished that you could immediately find the product you want on the right shelf in the supermarket without a long search? With augmented reality apps on your cell phone, this will no longer be a problem in the future, because the graphics will show you the exact location in real time, including price, weight or, if applicable, consumer information or ratings from other customers. The development of augmented reality glasses could thereby replace the view of AR apps on the cell phone in the medium term and make AR a constant companion in everyday life. Accessibility applications can make life easier for people with disabilities. Does this restaurant have a ramp for wheelchairs? Does the elevator in the subway station work? Even automatic subtitling of lip movements for the hearing impaired or real-time description of obstacles for the visually impaired are conceivable in the long term with augmented reality glasses and headsets.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion_Augmented_reality_will_become_much_more_present_in_the_future\"><\/span>Conclusion: Augmented reality will become much more present in the future<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Commercial applications are not the only area in which augmented reality software will change our lives. In education, for example, undreamed-of possibilities arise because learning content can be supplemented and expanded by virtual information. Even going to a museum today is already becoming much more informative and interactive thanks to AR apps on smartphones. In the future, we will use many AR applications as a matter of course in our everyday lives &#8211; and are already doing so today in some cases.<\/p>\n<\/div><div class=\"accordian fusion-accordian\" style=\"--awb-border-size:1px;--awb-icon-size:16px;--awb-content-font-size:18px;--awb-icon-alignment:left;--awb-hover-color:#f9f9fb;--awb-border-color:#e2e2e2;--awb-background-color:#ffffff;--awb-divider-color:#3e3e3e;--awb-divider-hover-color:#3e3e3e;--awb-icon-color:#ffffff;--awb-title-color:#e10707;--awb-content-color:#ffffff;--awb-icon-box-color:#3e3e3e;--awb-toggle-hover-accent-color:#b51621;--awb-title-font-family:Arial, Helvetica, sans-serif;--awb-title-font-weight:700;--awb-title-font-style:normal;--awb-content-font-family:Arial, Helvetica, sans-serif;--awb-content-font-style:normal;--awb-content-font-weight:400;\"><div class=\"panel-group fusion-toggle-icon-boxed\" id=\"accordion-1484-1\"><div class=\"fusion-panel panel-default panel-90a67d605526fcf88 fusion-toggle-has-divider\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_90a67d605526fcf88\"><a aria-expanded=\"false\" aria-controls=\"90a67d605526fcf88\" role=\"button\" data-toggle=\"collapse\" data-target=\"#90a67d605526fcf88\" href=\"#90a67d605526fcf88\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">How do AR glasses work? <\/span><\/a><\/h4><\/div><div id=\"90a67d605526fcf88\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_90a67d605526fcf88\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p>Augment reality data glasses such as the Microsoft HoloLens make it possible to perceive and interact with virtual elements in physical reality through a computer-based augmentation. These elements can be, for example, images, videos, texts or three-dimensional animations.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-22f5d2ed19b92cd5c fusion-toggle-has-divider\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_22f5d2ed19b92cd5c\"><a aria-expanded=\"false\" aria-controls=\"22f5d2ed19b92cd5c\" role=\"button\" data-toggle=\"collapse\" data-target=\"#22f5d2ed19b92cd5c\" href=\"#22f5d2ed19b92cd5c\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">What is augmented reality useful for?<\/span><\/a><\/h4><\/div><div id=\"22f5d2ed19b92cd5c\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_22f5d2ed19b92cd5c\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p>In industrial applications, for example, augmented reality brings many advantages. Existing data can be compared more quickly and efficiently, so that digital data can be used to compare and validate calculations for real prototypes or designs. This prevents errors in production or during measurement.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-b7fbc1d5bc3cf28ea fusion-toggle-has-divider\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_b7fbc1d5bc3cf28ea\"><a aria-expanded=\"false\" aria-controls=\"b7fbc1d5bc3cf28ea\" role=\"button\" data-toggle=\"collapse\" data-target=\"#b7fbc1d5bc3cf28ea\" href=\"#b7fbc1d5bc3cf28ea\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">What kind of device do I need to use augmented reality?<\/span><\/a><\/h4><\/div><div id=\"b7fbc1d5bc3cf28ea\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_b7fbc1d5bc3cf28ea\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p>Augmented reality is applicable on various devices. Many smartphones, tablets or especially data glasses designed for this very purpose allow augmented reality to be used to a high standard.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":571,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[76],"tags":[95,96,97],"class_list":["post-1484","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-microsoft-hololens","tag-ar-en","tag-ar-hololens-2-en","tag-augmented-reality-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is Augmented Reality? | interactive 3D elements<\/title>\n<meta name=\"description\" content=\"Augmented reality wants something different - namely, to connect the digital world with reality...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hololens-partner.de\/en\/microsoft-hololens\/what-is-augmented-reality\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is Augmented Reality? 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